Growth Director

About the Role
The Director of Growth at our client’s company is responsible for leading and scaling all revenue-driving initiatives across Lead Generation, Marketing, and Sales. This role is strategic and operational: you will design the growth roadmap, build predictable acquisition channels, optimize the sales funnel, and ensure we consistently grow new business and customer value.
You will lead teams, own targets, and drive experiments that accelerate our client’s expansion into new markets and customer segments.

Key Responsibilities:

1. Growth Strategy & Leadership
- Develop and execute a comprehensive growth strategy covering lead generation, marketing, sales, customer expansion, and new opportunities.
- Define growth targets, KPIs, and revenue goals.
- Identify market trends, new verticals, and opportunities for expansion.
- Lead, mentor, and develop the growth teams (Lead Gen, Marketing, Sales).

2. Lead Generation Ownership
- Build and scale predictable inbound and outbound lead-generation engines.
- Identify high-converting lead sources and optimize based on ROI.
- Work closely with RevOps to ensure high-quality lead flow and strong conversion rates.
- Oversee the performance and evolution of sourcing channels.

3. Marketing & Brand Growth
- Oversee brand strategy, campaigns, email marketing, nurturing, and content.
- Ensure consistent visibility across digital platforms and targeted markets.
- Build campaigns that increase awareness, engagement, and inbound lead volume.
- Partner with Product/Delivery teams to craft value propositions that resonate with prospects.

4. Sales Acceleration
- Own the performance of the sales team, including pipeline growth, win rates, and revenue delivery.
- Ensure efficient processes from lead qualification to close.
- Implement a strong feedback loop to increase sales effectiveness (playbooks, objection handling, scripts, etc.).
- Track performance metrics, coach team members, and implement improvements.

5. Funnel & Conversion Optimization
- Identify bottlenecks in the acquisition funnel and implement solutions to improve:
- MQL → SQL conversion
- Meeting → Proposal conversion
- Proposal → Close rates
- Sales cycle speed
- Run experiments (A/B tests, new channels, new pitches) to accelerate growth.
- Collaborate with RevOps to ensure clean data and transparent reporting.

6. Cross-Functional Collaboration
- Work closely with RevOps, Customer Success, Delivery, and Leadership.
- Align growth initiatives with company goals and operational capabilities.
- Provide insights from the market to support product development and service offerings.

7. Customer Expansion & Retention
- Identify upsell, cross-sell, and expansion opportunities within existing accounts.
- Build growth programs for existing clients to increase lifetime value.
- Support Customer Success with strategies for renewal and long-term retention.

Your profile

Required Skills & Qualifications:
- Proven experience as Head of Growth, Growth Lead, Director of Growth, or equivalent.
- Strong background in lead generation, sales strategy, or marketing leadership.
- Strong data-driven mindset: ability to interpret metrics and act on insights.
- Experience in a fast-paced, high-volume B2B environment (recruitment, SaaS, staffing, or services).
- Ability to inspire, lead, and grow teams.
- Excellent communication skills and stakeholder management abilities.
- Strategic thinker with strong execution discipline.

Preferred Qualifications:
- Experience scaling growth teams from early or mid-stage companies.
- Experience testing and launching new acquisition channels.
- Familiarity with CRM, automation tools, and growth analytics.
- Understanding of international markets (EU, US, UK, Nordics is a plus).

Why us?
- Certified for a great place to work for Women and Wellbeing;
We offer a Competitive salary and bonus structure, in addition, the GM will be part of the share-based compensation program at the company;
- Possibility of working remotely;
- We are flexible in considering various location arrangements, which will make sense given our current footprint. We do expect the successful candidate to be open to traveling.

Be sure to send in your resume to carolina@search4staff.com
Call for details/questions: +37360037785